Did you know...
of current and ex gym members who attend exercise classes prefer listening to music by original artists
Music can motivate your staff, boost morale and make them less likely to call in sick - 65% of businesses say that music in the workplace makes us more productive.
Achieving sales targets could be as simple as turning on music - 1 in 5 say they would lose business if they didn't play music.
With improved motivation often comes greater branding - an overwhelming 73% of warehouse workers said they are
more productive when good background
music is being played.
Music licensing company PPL met face-to-face with members of the fitness industry to ask why music by original artists is considered by most, to be an important aspect of any workout.
A selection of responses from trade figureheads, fitness centre operators, instructors, and gym goers, can now be seen in the new educational film below launched by PPL to highlight the value of original artist music to the fitness sector, and emphasises the importance of holding the proper licence(s) for fitness professionals and fitness centre operators.
Music licensing company PPL has today released new research revealing some interesting insights into the value of music to the fitness sector.
As the trend for online shopping continues to rise, research conducted by music licensing company PPL into the holiday retail sector has revealed how retailers could boost their bottom line by playing music and enhancing their in-store customer experience.
A resounding 97% of staff surveyed recommended that all retail stores play in-store music and 99% agreed that in general, retail stores that play music tend to be modern and appealing places to shop, providing brands with a real advantage in a competitive marketplace.