Music festivals and events
Recorded music at live music events can help to get the crowd in the right mood, create excitement for the upcoming performances and enhance the atmosphere.It also increases the perception of value for money for the customer.
Latest Music Works research findings
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80%
like to hear recorded music being played at appropriate times during sporting events
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80%
agree that recorded music is important or somewhat important in creating the ideal event atmosphere
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82%
become more excited about the upcoming live event if recorded music is being played
-
82%
are kept in the right mood by recorded music being played
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78%
say recorded music makes an event more sociable
-
75%
believe music being played makes them feel happier
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70%
agree that recorded music being played makes them more patient
-
65%
say playing recorded music at appropriate times makes the event better value for money
Research was conducted by VisionCritical in April 2012 among 1,000 UK businesses and Entertainment Media Research in 2009 among 2,000 UK consumers. EMR also conducted the research in 2010 among 400 small retailers, hairdressers, offices and factories.
